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In the Lap of Luxury

COMFORT AND WEALTH FIND A NEW EXPRESSION, DISCOVER OUR WELLNESS EXPERIENCE.

It’s important to have time for yourself.
Many of us are so busy in daily life, that there is no time left over to do something that we enjoy.

Give yourself a break. You are in the lap of luxury. ETRA designed its disruptive wellness experience starting with the architecture. Inside ETRA everything is just as beautiful as it is comfortable: the space is planned in detail to experience a healthy boom, involving both physical and mental wellness.

ETRA introduces the concept of wellness, giving a new meaning to your traveling and lifestyle aspirations. Discover your next transformative experience.

INSIDE ETRA, IN THE LAP OF LUXURY

If you are motivated by wellness, if your primary purpose is to improve your well-being, we will design your tailored journey, incorporating wellness into every aspect of your experience.

 

Your transformative stay can begin with healthier food options, farm-to-table ingredients cooked by your private Michelin-starred chef. You might desire in-house personal spa treatments and beauty care provided by the most well-known professionals in this field. Your suite is the perfect place to achieve your best spiritual well-being.

 

OUTSIDE ETRA, IMMERSIVE WELLNESS PILGRIMAGE

Wellness travel is about prioritizing your physical and mental well-being. We encourage our guests to make their vacation meaningful, so that these experiences can really change their lives.

 

We have selected for you some partners and experiences who could revolutionize your life during your stay. You will find yourself in the marvelous Tuscan countryside practicing meditation and pilates with the best masters in Italy. You will discover the beauty of running around the Florentine hills with your personal trainer.

 

We can provide you with professional tennis training, focused on leveling up your tennis by strengthening your psychological approach. And all this would be nothing without the breathtaking immersion in nature. You will discover places outside mass tourism, unknown to most. We will introduce you to the Tuscan wine and food producers, rediscovering a deep contact with the soil and with our common origins, developing a positive impact on the local communities.

ETRA’s concept of wellness is not about luxury or money: it’s about engaging in ad hoc wellness experience (also during your leisure or business travel), able to empower your emotion, to unveil a deeper contact with your soul, to incite your transformation. A holiday centered on reaching a balanced and healthy physical and mental state.

 

IT’S YOUR STORY AND THAT’S A CHAPTER WE CAN WRITE TOGETHER.
IT’S UP TO YOU.

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