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Undiscovered Destinations

A CALL FOR LUXURY EXPLORERS, UNVEIL THE CHARM OF SEVERAL UNDISCOVERED DESTINATIONS

Florence is one of the most visited cities in the world.
But in its historic center, as in its surroundings and in all of Tuscany, there are many undiscovered destinations to visit before anyone else.

Get far away from mass tourism, immerse yourself in the pure beauty and be the first to reach undiscovered destinations.

Flying over Florence and its countryside in a hot air balloon, enjoying breathtaking sights of the Brunelleschi’s Dome, of Ponte Vecchio and Piazza della Signoria from above.
Hit the track, in the Mugello circuit or attend exclusive events with premium seats. And… stop. Otherwise, our undiscovered destinations and experience would no longer be unknown!

 

ETRA wants to reserve for you the thrilling sensation of reaching unknown locations, as you were contemporary pioneers, during your stay in Italy. After a lot of research and after having established strong relationships with local and international partners, ETRA and its owners are proud to offer you the discovery of places where culture is at its most vibrant and where you don’t bump into masses of other visitors.

IMMERSE YOURSELF IN THE PUREST BEAUTY, ETRA WILL BUILD UNFORGETTABLE MEMORIES FOR YOU

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